Recently I’ve been seeing a lot of motivational material advising us to NEVER, EVER GIVE UP and I’ve reached the point where I have to finally say – I really don’t like that expression. It’s a one dimensional platitude that just doesn’t work for me.
I understand that it’s intention is to encourage people to be resilient and persistant. It’s too easy to get discouraged and give up when the going gets hard. The issue is that sometimes it is equally important to know when to cut your losses and abandon a course of action that isn’t working.
Hard work and genuine effort are encouraged – and necessary – to achieve virtually anything – a good education, athletic prowess, career ambitions – but I’ve also seen people continue to throw money at losing propositions and chase a dream for which they are clearly unsuited.
Sometimes I think obstacles are there to send us a message that our current course of action is unsustainable and needs to be reconsidered. The real talent is being able to make the GO / NO GO decisions at the right time for the right reasons.
Personally, I think it’s more appropriate to have the attitude of NEVER SAY NEVER.